Issuers / Borrowers
While focused on FIs, the knock-on effect of the AGR will likely impact how issuers promote their sustainability credentials to investors and how they market sustainability-labelled transactions. As investors may rely on sustainability data to substantiate their own claims, issuers and borrowers can expect enhanced ESG due diligence. At the margin, this guidance being enshrined by a financial regulator may dissuade companies with a less well developed ESG narrative from issuing labelled debt. It is likely to also lengthen the process of structuring updated sustainable finance frameworks, certainly for companies accessing the UK market.
Investors / Lenders
Financial firms, including banks and asset managers, need to review their marketing communications and product documentation to ensure compliance with the AGR regarding sustainability claims.
According to the Investment Association’s survey [2], the following issues present the biggest challenges:
- Volume and type of material to review at entity and product level (including all communications, images, banners etc.);
- Absence of FCA guidance (including more detail on what disclosures are permissible, use of sustainability terms, use of imagery, examples of what good practice looks like, how firms should apply the ‘claims should be complete’ guidance principle);
- Establishing process to ensure future new documentation and communications comply (including ownership of responsibilities, identifying key persons, keeping record of evidence), and
- Timeline for updating internal documents and guidance (including challenges around communicating large scale changes to investors).
The new guidance is expected, at the margin, to limit the number of new sustainable fund launches, certainly by firms not set up to ensure the claimed ESG investment strategies are fully implemented. It may even lead to some deciding to remove the ESG label / claims from existing funds when these are seen to be non-core. The survey validates this: only 29% of investors expect “some change”.